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In Part 3 of our Guide to Content Planning we demonstrated some best practices for performing a Content Inventory. The process of maintaining a Content Inventory helps to ensure that we account for all our non-product content during an e-commerce migration. We generally leave products out of our Content Inventory as they have unique attributes which set them apart from our other content. In our 4th and final part, we’ll teach you how to create a Product Architecture. A Product Architecture is a document that ensures your product data and metadata migrates successfully when moving between e-commerce platforms. Product Architecture...