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Migrating your e-commerce site to Shopify from another platform can be a complex project, but it doesn’t need to be a struggle.

Ten ways to promote your e-commerce referral marketing program using influencer marketing.

Even if your product doesn't change with the seasons, you can still leverage the relevancy and immediacy of calendar-related events with seasonal promotions to boost sales and reinforce your brand.

On May 25th, the EU’s General Data Protection Regulation, or GDPR, will come into effect. This legislation, which is the most comprehensive data privacy law to date, will have a significant impact on how companies collect, process and store personal data. Shopify merchants who want to start or continue to sell to European customers will need to be in compliance - but what does that mean?

Want to keep the momentum going all summer long? Our friends at Explorics interviewed YORK Athletic's Marketing Director to learn how they keep the sales going all the way to Q4.