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Blog

Growth Spark previously wrote about Helping You Gauge Client Fit. In this article, we would like to expand on this topic, and recognize that the process of sales is much like any other business process, and as such, should be handled objectively. Do you think a Warehouse Manager circumvents the fulfillment process, expediting a ground-shipping order to overnight express just because they like the product purchased? Of course not. As John Barrows, the sales trainer says, “Take the emotion out of it.” Sales can be a rollercoaster ride from the highs of excitement and optimism to the lows of disappointment...

Launch: NOBULL

Launch: NOBULL

Ross Beyeler

NOBULL NOBULL is a footwear brand launched in 2013 by a pair of former Reebok employees. Specializing in training shoes with unique patterns, NOBULL has also expanded into apparel and accessories. With new products dropping every month, NOBULL always offers something fresh and exciting for their customers. They offer a “no bull” approach to their marketing: your of choice shoe won’t make you fitter, only you can do that! Taking it to the Next Level NOBULL was already using Shopify when they approached us to relaunch their e-commerce website. They enjoyed the experience of using Shopify, but had originally launched...

When it comes to redesigning your website there are a number of things to consider when choosing the right web design and development partner. Your website is the face of your business, and often the first or second point of contact that your potential clients will encounter. Ensuring you make the best first impression is crucial, and finding the right website partner is even more essential in guaranteeing your success. At Growth Spark, we specialize in the design and development of e-commerce websites, specifically those built on the Shopify platform. And, while we would love to help grow every e-commerce...

Mahi Gold Mahi Gold is a Massachusetts-based e-commerce brand started by a brother and sister team, Michael and Becky Gorman, and their partner, Brian Voelkel. Hailing from Cape Cod, Mahi Gold features nautically-inspired prints, born from their love for all the Americana and quaintness that one tends to find in New England’s coastal towns. With that aesthetic comes a devotion to sourcing and producing all their garments in the USA. Once a women’s clothing line specializing in dresses, Mahi Gold has begun to expand into men’s and kids wear as well. Righting the Ship Mahi Gold came to Growth Spark...

I had the pleasure of speaking on a Partner Panel at Shopify Unite 2017 about effectively scoping Shopify projects. Shopify Unite is Shopify's official partner conference, where agencies such as Growth Spark can gather to share knowledge and learn more about what Shopify has on the roadmap for their platform. In this Partner Panel, Simon Heaton from Shopify hosted Anshey Bhatia of Verbal+Visual, Sara Mote of Mote, and myself to discuss how we handle project scoping for our Shopify projects. We cover a range of topics including: the resources we use to document the scoping process, managing client expectations during the scoping process, how...