We recently published an article on TalentZoo that goes into the strategy of leveraging User-Generated Content for marketing and storytelling. User-Generated Content is exactly what it sounds like: letting your users create content that captures the experience they've had with your product or service. In this article, we explore two central themes to effective use of User-Generated Content:
Read the full article here: Let User Generated Content Tell Your Marketing Stories
- Encouraging Customers to Share Products While in Use
- Providing Customers a Platform to Share Stories
Read the full article here: Let User Generated Content Tell Your Marketing Stories